The target market for my film trailer is older teenagers and young adults between 20-25. It is aimed at horror fans who like fast paced thrilling quick editing to make the viewer feel jumpy and on edge throughout. It is also a realstic type of horror such as ghosts so the audience are more involved as they see it as being realistic and are more scared as this could happen to them, as oppose to the false type of horror such as Saw, where the horror is in the form of a game which is not likely to happen in an everyday scenario.
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